At letgo, in addition to creating static banner ad sets I would also provide accompanying motion graphic videos (4×5, 9×16 dimensions) for Facebook/Instagram. Videos consistently performed very well! I also managed another motion graphics animator on the performance marketing design team.

Video featuring best selling product categories.
Video featuring best selling product categories.
Video featuring best selling cars search feature.
Video featuring luxury jewelry.
Video featuring electronic bikes and scooters.
Video featuring furniture and search filter feature.
Video featuring luxury cars.
Video featuring video games.